Today’s announcement of Walmart’s strategic partnership with e-commerce superstar Shopify is shaking up online shopping.
Yet Shopify also recently made headlines for its collaboration with the launch of Facebook Shops, a social commerce platform that merges social media and shopping.
WHY NOW?
Now is the *perfect* time for these alliances because:
- Many consumers remain homebound and rely on online resources to shop; and
- These tech investments will help Walmart and Facebook prepare to take on Amazon in time for this year’s holiday shopping season.
Here’s an overview of the exciting new e-commerce strategies for Walmart and Facebook — and how it can affect consumers and companies alike.
What a time to watch the retail tech space!
What do you think of these new partnerships?