What makes Target so popular?
For starters:
🎯 People-first leadership
🎯 Powerhouse private labels
🎯 An elevated store experience
As consumers’ needs and the retail landscape shift, Target has evolved as an increasingly attractive, cross-category destination.
Flip through this SWOT analysis to see what else Target does well, and opportunities for growth and risk mitigation.
What would you add?
Stay tuned for a similar look at Kroger, Shopify and Amazon.
Sources
Adweek, Business Insider, CNBC, Forbes, Fortune, Retail Dive, RetailWire, The Robin Report
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Related
Look How Far Target Has Come
Target’s Pandemic Partnerships
Target SWOT Analysis (2021)
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