📣🛍 Which marketing trends will shake up retail in 2025?
We’ve already started to see:
📅 Retail events come roaring back
📱 Digital communities emerging
⏯ Videos replacing static content
Overall marketing themes that will affect the retail industry in 2025 include:
👩🏽 PEOPLE: Retail is a people business and content will shift to tell more stories of human connection to build trust rather than just push products
🌎 COMMUNITY: Retail stakeholders will get closer and more collaborative as they build deeper relationships
🎬 VIDEO: Long and short-form video and livestreaming will help retailers and brands amplify awareness, show the personalities behind their brands and sell at scale
Bottom line: Retail marketing is getting more social — across online and offline channels.
How else will B2B marketing evolve and affect retail in 2025?
Related:
5 Ways Marketing is Evolving & What It Means for Retail
Media Evolves, Retail Wins
Social Commerce is the Future of Retail
B2B Content With Sizzle
Cost-Effective Marketing Practices