#30DaysofRetailMedia | Day 14: Retail Media Fuels Global Growth
The global digital retail media advertising market hit $111 billion US in 2022, according to Statista.
Some of the hottest retail media markets include:
πΊπΈ US
π¬π§ UK
π¨π³ China
π§π· Brazil
π«π· France
π²π½ Mexico
π©πͺ Germany
Retailers with robust e-commerce offerings like Amazon, Walmart, Tesco, Carrefour and Mercado Libre are showing leadership as retail media explodes worldwide.
What other markets would you add?
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