China’s Retail Innovation
For a glimpse of retail’s future, let’s look at China. Since Friday kicked off the Lunar New Year, it’s the perfect time […]
Category: Marketing
Super Bowl LV Marketing
It’s the biggest night in television. As consumers remain homebound, this Super Bowl Sunday will be a super-sized marketing moment. That’s because […]
How Retail Giants Compete
Rivals reveal where retail is heading. This final post in a series highlights how Amazon and Walmart lead with their strengths to […]
Walmart 2021 Strategy Diamond
Frugal is fashionable — and Walmart’s making moves to stay ahead. As value shopping and value-tier rivalry soar, this framework shows how […]
Amazon 2021 Strategy Diamond
How Amazon keeps winning … As this framework (Hambrick & Frederickson’s Strategy Diamond) reveals, the e-commerce giant sets industry standards, dazzles consumers […]
2021 Retail Tech Trends
In 2021, e-commerce will catapult forward. The pandemic sparked a mass migration to digital to satisfy our basic needs, from food to […]
Social Commerce is the Future of Retail
Last week’s announcement of the new partnership between TikTok and Shopify dazzled global retail markets. This partnership unites social media, video and […]
Walmart SWOT Analysis (Q4)
Walmart wants to win. This high-level SWOT analysis shows how Walmart has faced certain weaknesses to strengthen its competitive position during this […]
Amazon SWOT Analysis (Q4)
Profitable pivots: 2020’s COVID-19 curveball rattled even the biggest retail leaders. In this SWOT analysis check-in, we see how Amazon has responded […]
Why Small is BIG in 2020
Big retailers think small. As the 2020 holiday sales season kicks off, leading retailers seek nimble small businesses to give consumers what […]
7 Ways to Boost Brand Trust
At its core, brand trust is all about communication. Companies can gain a competitive advantage by embracing opportunities to share with honesty, […]
Global E-Commerce Boom
The future of retail is online. This year’s global pandemic has made e-commerce a retail necessity to connect companies and consumers. More […]
Why Private Label’s Hot
Private label is on fire. McKinsey found 34% of consumers spent more on private label products during the pandemic, with 44% citing […]
Amazon Gets Intimate
Oh baby: Amazon is getting intimate with us. It could be the lockdown loneliness kicking in but I’m convinced that Amazon is […]
2020 Retail Trends
According to Stats Canada, Canadians caused a 99% surge in online purchases between February and May, As e-commerce booms, here are some […]
Amazon’s Path to Post-Pandemic Prosperity
This infographic’s alternative title could easily be Why Jeff Bezos Will be a Trillionaire Soon. Last week, Amazon went on a shopping […]
Pandemic Bestsellers
Shopping habits shift: As we all know, panic in March led to out-of-stocks for items like flour, yeast and toilet paper as […]
E-Grocery Success Factors
Consumers crave convenience: 2020 is boom time for grocery retailers with robust e-commerce infrastructures. That’s because COVID-19 has shaped how we shop: […]
Pandemic Power Play
By investing $4 billion of operating profit into its COVID-19 plan, Amazon is setting itself up for spectacular success that will last […]
Pandemic-Driven Pivots
Creativity conquers chaos: This year, agile companies have shown profound resilience by reinventing themselves in response to the coronavirus pandemic. From beer […]