Bulletproof Your Communications Strategy
Facing intense competition and a flat economy, businesses face pressure to stretch every marketing dollar further while achieving results. As 2017 has […]
Tag: customer
Trump’s Winning Marketing Strategy: Rage Against the Machine
The world awoke to a whole new reality show. As astounded Americans try to make sense of last night’s election results (and […]
5 Proven Ways to Boost Your Brand Power
The power of your brand is in your hands. You may wonder how your company can gain a competitive edge, cut through […]
The Most Cost-Effective Marketing Tactic
What powerful marketing tactic builds brand awareness, creates trust and establishes long-term value – all at a low cost? The most effective […]
Want Happy, Engaged Employees?: 7 Tips
What’s the secret behind successful companies’ higher customer loyalty, profits and revenue, and lower turnover? Engaged employees. These employees create business value […]
Create a Competitive Content Strategy
In today’s crowded marketplace it’s hard to stand out, especially if your company lacks a massive marketing budget. Luckily the Internet helps […]
Social Media for a Media-Shy Company
Situation: A risk averse client in business-to-business (B2B) e-commerce wanted to attract new customers, strengthen loyalty and establish itself as a trusted […]
Boost Your Social Media ROI
Recently, social media has exploded from a playful phenomenon to a business imperative. Used effectively, these communication tools help companies gain a […]
Negotiate With Ease: 5 Tips
Do negotiations make your heart pound and your mind race? You’re not alone. Whether you’re trying to close a sale with a […]
7 Ways to Build Brand Trust
How well trusted is your brand? Brand trust is a competitive advantage, as it increases revenue, brand loyalty and positive word of […]
Pinpoint Your Target Audience
Tired of playing hide and seek with your target market? To identify a suitable target, successful entrepreneurs recommend these tips: 1. Pick […]