AI Permeates Global Retail
Why is AI a global phenomenon? In this final installment of a 3-part series, we examine AI’s international appeal in retail. Scroll […]
Tag: data
AI Permeates Retail Categories
Across categories, AI permeates retail. Welcome to this first installment of a 3-part series on how artificial intelligence is revolutionizing the retail […]
Retail Media Insights Panel
“All the retail stakeholder groups win” with effective in-store retail media. [37:35] Grateful to participate in ADvendio’s Retail Media Insights Panel: Exploring […]
Kroger SWOT Analysis 2024
Kroger stays true to its roots in service and innovation. The Cincinnati superstar is the largest traditional supermarket company in the U.S. […]
Retail’s B2B Growth Drivers
While consumer spending slows, B2B spending grows. Rising inflation forced retail CFOs to get creative and find new revenue drivers and efficiencies […]
Retail Media Metrics
#30DaysofRetailMedia | Day 21: Retail Media Metrics Metrics help brand advertisers measure retail media effectiveness. Key performance indicators (KPIs) span the full […]
Retail Media is All About the Data
#30DaysofRetailMedia | Day 20: Retail Media is All About the Data It pays to know the customer. Brands use a retailer’s first-party […]
Retail Media Inspires Retailer-Brand Collaboration
#30DaysofRetailMedia | Day 17: Retail Media Inspires Retailer-Brand Collaboration The retailer-brand relationship keeps evolving from combative to collaborative. Companies are rethinking how […]
Retail Media Leaders – Tech providers
#30DaysofRetailMedia | Day 13: Retail Media Leaders – Tech providers These tech leaders are connecting the retail media ecosystem. They have made […]
Tech Providers’ Retail Media Needs
#30DaysofRetailMedia | Day 9: Tech Providers’ Retail Media Needs Tech providers are the digital backbone of retail media. A wide range of […]
AI-Driven Cost Reduction
CFOs must love AI. Following last week’s post, AI in Retail, this visual shows how AI can cut costs across business functions. […]
Retail Media’s Global Appeal
Why did retail media networks top several 2023 trend lists? As consumer spending slows, more retailers now focus on selling advertising to […]
Jeff Bezos’ Retail Legacy
Jeff Bezos changed retail forever. By catering to us like royalty with tech-driven convenience and efficiency, Amazon’s founder: ⭐️ Raised industry standards⭐️ […]
Revisiting 2021 Retail Strategy Trends
It’s been a busy year in retail. Let’s see how these 2021 strategy trend predictions from December have come true so far. […]
Private Label Power
The pandemic has made private labels extra popular. In 2020, the CPG industry grew >10% and private labels accounted for 18% of that […]
Amazon Gets Intimate
Oh baby: Amazon is getting intimate with us. It could be the lockdown loneliness kicking in but I’m convinced that Amazon is […]
6 Tech Trends Affecting Your Marketing Team in 2016
(Originally posted on LinkedIn.) Say good-bye to the silos between IT and marketing. Today’s most successful companies embrace the powerful fusion of […]
Social Media Selling: A to Z
How social is your business? Over 46% of businesses say social media drives sales, according to recent research. In honour of Social […]
Pinpoint Your Target Audience
Tired of playing hide and seek with your target market? To identify a suitable target, successful entrepreneurs recommend these tips: 1. Pick […]