99 Ways to Score a Marketing Touchdown
Few companies can afford a $5 million TV ad during the Super Bowl. For the rest of us, here are 99 ways […]
Tag: email
14 Experts Share How to Recession-Proof Your Business
In both strong and weak economies, your company deserves promotion. Last month, Statistics Canada confirmed the Canadian economy slipped into recession in […]
Checklist: Maximize Your Marketing Muscle
Looking to end 2015 on a strong note? Consider applying more proven marketing practices to reach and attract your ideal customers. Use […]
27 Ways to Take Your Content Further
Let’s say you just delivered a powerful presentation that your audience loved. Or you created a compelling case study or blog post […]
Discover Your Company’s Story Goldmines
Eureka! Your organization is already filled with an abundance of surprising, free sources of stories. It’s time to share anecdotes on what […]
99 Ways to Score a Marketing Touchdown
Few companies can afford a $4 million TV ad during the Super Bowl. For the rest of us, here are 99 ways […]
Case Study: Measuring Marketing Success
Situation One of my clients serving pharmaceutical companies relies on email campaigns to communicate with clients. However, the company did not measure […]
Case Study: Extreme Email Makeover
Situation: One of my clients communicates using more than 30 email campaigns per month. However, the email response rates had been dismal […]
Successful Small Business Strategies
October is Small Business Month! To help your small business stand out in a crowded market, focus on strategic activities that increase […]