10 Qualities of Winning Entrepreneurs
In a recent LinkedIn post, over three dozen entrepreneurs generously shared with me their top tips for business success. They mentioned several […]
Tag: focus
Write Like a Strategist
To accomplish your business goals, you need written copy that prompts your audiences to think and act differently. Use these writing best […]
7 Tips for Strategic Copy
To create copy that gets results, use these tips: Focus on your audience: what do they want? Make your point up-front Keep […]
Case Study: Strategic Language
Communication Challenge: A brilliant client of mine held itself back by using academic and technical language on its website. The copy was […]
First Things First: Communications Basics
It’s no coincidence that the most successful companies communicate effectively. Clear communication saves time, effort and headaches. Market leaders know that before […]