PR in 2013: A Musical Tribute
As the year winds down, let’s take a musical journey as we reminisce about PR campaigns that stood out in 2013. Baby […]
Tag: ghostwriter
Case Study: Extreme Email Makeover
Situation: One of my clients communicates using more than 30 email campaigns per month. However, the email response rates had been dismal […]
Breaking Bad Business Writing Habits
Bad habits – like using jargon, acronyms and clichés – ruin business communications like Walter White’s drug empire ruined lives. In our […]
Successful Small Business Strategies
October is Small Business Month! To help your small business stand out in a crowded market, focus on strategic activities that increase […]
Stand Out: Strategic Publicity Practices
Want to break through the clutter? Use these media relations tips to help your business stand out and gain a competitive advantage. […]
Pinpoint Your Target Audience
Tired of playing hide and seek with your target market? To identify a suitable target, successful entrepreneurs recommend these tips: 1. Pick […]
Recipe for a Strategic Communications Plan
A strategic communications plan mixes together all your communication vehicles to accomplish your mission. Its methodical recipe helps you get the results […]