Executive Ghostwriter as a Time Saver
It’s frightful: Business executives are bursting with brilliant insights – yet they have no time to share them. That’s why some leaders […]
Tag: market
50 Shades of Grape: Marketing tips from wine masters
Tomorrow is National Drink Wine Day in the U.S. To celebrate a beverage that attracts consumers ranging from peasants to monarchs, let’s […]
Case Study: Break Through the Clutter
Situation: Two of my clients couldn’t have been more different: an IT service provider for institutional investors and an author of a […]
Stretch Your Marketing Budget
Want to market your company without spending money? You can make your marketing efforts more flexible by approaching the media to share […]
99 Ways to Score a Marketing Touchdown
Few companies can afford a $4 million TV ad during the Super Bowl. For the rest of us, here are 99 ways […]
Build a Brilliant Business Blog
Today effective brand building demands a strong online presence. As content marketing and social media explode in importance, business blogs are helping […]
Pinpoint Your Target Audience
Tired of playing hide and seek with your target market? To identify a suitable target, successful entrepreneurs recommend these tips: 1. Pick […]