professional – Lisa Goller Marketing | B2B content for retail tech growth

October 31, 2016May 30, 2019*Lead Generation, *Thought Leadership, Content Marketing, Marketing, Strategic Communications

5 Essential B2B Marketing Tactics

For effective business-to-business (B2B) marketing, balance facts and feelings. When selling to a B2B audience, you need a slightly different approach to […]

October 27, 2016May 30, 2019Content Marketing, HR Communications, Industry Research, Marketing, Small Business

8 Reasons Businesses Love Freelancers

The freelance revolution is fueling business, as a growing number of companies are turning to independent professionals to get their projects done. […]

June 3, 2014May 30, 2019Leadership Communications, Marketing, Public Speaking, Small Business

Nail Your Elevator Pitch

Successful professionals and business owners know how to toot their own horn – fast – to turn strangers into customers, investors or part […]